Extra care with more compassion.

Having a family member or friend living with a memory impairment like dementia or Alzheimer’s disease requires a special kind of care and commitment. Family support is crucial, and so is the commitment of the professionals you entrust with your loved one’s care. The Valeo™ Signature Programs at our memory care neighborhood are designed to help residents thrive by engaging every aspect of their well-being. We’ll not only immerse ourselves in their past but also work closely with you. It’s only when we have a complete picture of the true person, that we can offer the most complete care.

Valeo (va-LAY-oh)

Derived from the Latin word meaning “to thrive,” Valeo includes memory-care specific programs created for residents with memory impairments like Alzheimer’s, as well as a holistic wellness philosophy. Every Valeo program is personalized for individual residents, taking into account their unique abilities. The wellness philosophy engages residents and encourages them to improve their well-being through four pillar focus areas:

  • Physical: use nutritious food, exercise and active pursuits to improve physical wellness
  • Social: fuel existing relationships and create new ones with both people and pets in the community
  • Intellectual: fire up the brain with creative activities that engage the mind, helping residents recapture memories and preserve cognition
  • Spiritual: connect with one’s personal beliefs and honor their traditions

The goal of the Valeo philosophy is to provide daily stimulation and give every resident personalized opportunities for one-on-one engagement. We help people build relationships and pursue their interests in an empowering environment.

Custom Programs and Support at our Chattanooga, Tennessee Memory Care Community

We offer a unique approach to memory care in the Chattanooga area. It’s a program designed to honor each resident’s preferences and personal legacy through customized care. We start with a wellness review to evaluate abilities and discover what’s most important to them. Then we design an individualized approach of support that creates moments that are meaningful to them each day.

Our Valeo Signature Programs are all based on an individualized plan, personalized for every resident of our peaceful, secure memory care community. It’s all built on a foundation of whole-person well-being and health, backed by scientific research.

The following services are all-inclusive in Valeo memory care:

  • Chef-prepared entrées in the Chestnut Street Dining Room
  • Salus™ Wellness Philosophy
  • Daily wellness checks
  • Medical management
  • Assistance with actions of daily living
  • 24-hour team coverage
  • State-of-the-art Alis electronic health system (EHR)
  • Coordination of ancillary and medical services by a Wellness Director
  • Accushield visitor and vendor management system for added security and peace of mind
  • Caremerge for family and community engagement, interaction feedback and programming
  • Emergency response system
  • Scheduled transportation
  • Entertainment, social events and educational and spiritual programs
  • Personalized fitness and wellness programs
  • Housekeeping, laundry and linen services
  • Maintenance and repairs
  • Utilities included, except phone

Floreo Club

The Floreo Club (Latin for “to flourish”) is designed specifically to minimize symptoms and delay the progression of memory loss. The programs, exercises and structure that the Floreo Club offers benefit those who want to stave off dementia and remain as independent as possible for as long as possible. Like everything we do, Floreo reflects — and respects — the story of each person’s life.

When is it Time for Memory Care?

  • Adults experience memory impairments in different ways, making it difficult to know when it is the right time to consider professional memory care. Below are a few signs to look for:
  • Appearing less able to perform basic routines, including brushing teeth or performing basic grooming needs
  • Forgetting to eat
  • Sleeping erratically or awakening disoriented even in familiar surroundings
  • Losing interest in even casual social interaction
  • Seeming increasingly out of touch
  • Appearing abnormally anxious or moody

Experiencing any of the above may indicate it’s the right time to explore the additional structured support of a memory care community.

What is the Difference Between Assisted Living and Memory Care?

There is a tendency to think of assisted living and memory care as two care options for older adults, but that is not the case. Although forgetfulness and physical limitations may be expected for older adults, it is not a given that everyone who requires minimal assistance with daily tasks will at some point need the higher level of specialized assistance that a memory care community provides.

If you’re uncertain about your family member’s needs, it can be helpful to talk with a team member and evaluate possible care options. Residents in assisted living communities choose the level of assistance, and that care may change over time, depending on needs. Memory care is provided by specially trained team members who recognize and respond to individuals with Alzheimer’s and the various forms of dementia.

How to Pay for Memory Care

The cost of memory care doesn’t have to stand in the way of excellent care, nor should it drain your family’s finances. Many can obtain private and public resources to assist in covering the costs of helpful services.

These resources can include:

  • Veterans Benefits
  • Retirement Savings
  • Home Equity
  • Social Security
  • Long-term Insurance
  • Medicare
  • Medicaid
  • And more

Chattanooga Memory Care FAQs

What is a memory care facility?

Memory care provides a safe and structured environment for those diagnosed with Alzheimer's disease and other forms of dementia. Memory care communities and homes in the Chattanooga, Tennessee, area have team members with specialized knowledge and training to help residents live with the challenges associated with memory loss.

Memory care communities typically provide more support than assisted living communities, and team members evaluate each resident to determine which level of assistance each individual needs. The atmosphere of these communities is comfortable and enriching, offering activities that focus on strengthening the mind and body. In addition, a memory care community provides services that include 24-hour health monitoring, 24-hour security and daily living assistance.

What are the signs it's time for memory care?

The signs that it’s time to transition to memory care are different for each family. Dementia is a cognitive impairment that is difficult to predict, with symptoms that don’t follow a set timeline. However, here are three moments that may show your family that memory care may be the right next step:

  1. A family member has received a medical diagnosis of dementia. Moving into a memory care community can be an easier transition when done earlier, rather than when symptoms worsen.
  2. The family is stressed and overwhelmed by caregiving. Caring for a person with dementia is a more than a full-time job, and not all families are equipped to be on call around the clock.
  3. Family members are worried. If you notice a decline in your parent or relative's mental and physical health, beyond normal age-related issues, of if you worry about their safety, it may be a good idea to look into memory care.

Does Medicare cover memory care facilities?

Unfortunately, Medicare doesn't usually cover memory care and assisted living community costs. Medicare will cover any medical treatments and therapies that the person receives while staying at a memory care community. Still, the insurance coverage does not extend to the actual costs of living in the memory care community.

A Network to Support Goals

Our Chattanooga, Tennessee memory care community is a family in and of itself. The team members that work here come to us because they want to connect with people and empower them to live stronger, fuller lives. We’re optimistic, caring and dedicated to residents’ well-being.


We don’t believe in limiting the potential of our residents, so we don’t limit the training we give our teams. All of us — from wellness team members to the experts in operations and dining — receive specialized training to support individuals with memory impairments. The day-to-day needs of residents are our priority, as is their happiness. Our team has the permission and time they need to slow down and connect. That way we can create an experience and lifestyle that suits your family member’s preferences, with the extra support they require and deserve.


At Rockbridge Oaks, every team member is part of the support network, trained to go above and beyond to meet resident needs and provide an exceptional experience. But our goal isn’t just to support residents — we work to understand who they are, their stories and their aspirations.

Team members are encouraged to start conversations, learn about interests and share experiences with residents. We also empower every resident to take time for themselves. Connect and discover shared interests one day, then take some quiet time for relaxation and privacy the next. We support their needs and how they want to interact each day.


Families are often core pillars of joy and success for those with a memory impairment. Our memory care community is open to family and friends who want to visit, engage with residents and reconnect with fond memories. We’ll work with you to create comfortable spaces for connection and help you preserve the legacy of relatives and friends for your children and grandchildren.

Virtual Dementia Tours

It’s not unusual for family and friends to struggle to understand the daily challenges of those living with dementia. Experiencing dementia for yourself can help you better understand and empathize, improving communication and relationships. The Virtual Dementia Tour helps caretakers do just that.

The Virtual Dementia Tour puts you face-to-face with the tough situations that individuals with memory impairments deal with on a daily basis. The sensory simulation is designed to increase understanding, so you can strengthen ties with friends and family members.

If you’re interested in taking a Virtual Dementia Tour, or want to hear more about how memory care residents here are thriving and how we are different from other memory care homes in the Chattanooga, Tennessee area, contact us today.